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Senior Business Brand Manager
About the role
Lead the international strategy for the flagship UNDERBERG brand, with direct access to the board. Manage and develop a team, shape international brand, portfolio, pricing, and growth strategies, plan go-to-market activities and integrated marketing across international markets, lead brand repositioning, relaunches, and brand architecture, drive product and brand innovation, manage the international portfolio, plan global brand campaigns, activations, and digital and social media activity, develop the UNDERBERG online shop, analyse brand and campaign performance, manage the global marketing budget, build strategic partnerships, and take part in management decisions.
Requirements
- Completed degree in marketing, business administration, or a comparable qualification
- Several years in international brand management, ideally in FMCG or consumer goods
- Several years leading teams and complex international brand or transformation projects
- Solid knowledge of strategic brand management, innovation management, and marketing analytics
- Entrepreneurial thinking, strategic strength, and a strong focus on execution
- Strong communication and presentation skills at management level
- Fluent German and English
What we offer
- Key role with direct reporting line to the board and management
- Individual training through the digital Education Center
- Flexible working hours and up to 2 remote days per week
- Perks including staff allowances, Christmas gift bags, and staff purchasing
- Group accident insurance and bike leasing
